My/MO Mochi Ice Cream

When My/Mo Mochi Ice Cream asked us to create desquishious social content that fits their “Because, Whatever” brand essence, we dove into it mouth first. “Because, Whatever” is about giving their audience the freedom to be wildly creative and reach new heights of awesome without needing to justify why they do what they do. We embodied this attitude and celebrated those who live the “Because, Whatever” lifestyle through imagery and copy.

MFW someone says they’ve never had My/Mo before. What the what!? #BecauseWhatever

Grab a My/Mo and go, go, go wherever the quack you want. #BecauseWhatever

“Tap To Get Weirder” Instagram Stories

The snack that doesn’t judge your shower thoughts. #BecauseWhatever

Squish it, lick it, toss it, launch it. My/Mo is perfect for grab and go snacking. #BecauseWhatever

“Because, Whatever” Fun Facts on Instagram Stories

When sliding into their DMs doesn’t work. #BecauseWhatever

Did you know today is #NationalPlayWithYourFoodDay? Probably not, cus we just made it up. #BecauseWhatever

“This or That” Polls on Instagram Stories